Best of Moffat County: Building personal connections comes first for Yampa Valley Bank
June 30, 2017
During its 12 years in business in Craig, Yampa Valley Bank has earned its stripes as the only locally owned bank in the valley with truly local friendly service.
The bank was voted not only best bank in Moffat County for 2017, but also best place to work over 20 people and is home to Moffat County's two favorite bank tellers, Tammy Kearnes and Roxane Marshall.
"I think being a small locally owned bank, we know all our customers on a personal level, so I feel like we can help them better," Kearnes said, who's worked at Yampa Valley Bank for eight years. "We know you by name when you walk through the door, and that makes a big difference."
It also makes a difference that employees genuinely seem to love their jobs, which carries over to how bankers treat their customers.
"It's a great environment to work in. The bank lets us help our customers as we see fit," Marshall said, who's been there nine years. "So if you're happy with where you work, those things show in your customer service."
Bank President Dave Fleming was one of the founding members who helped raise capital to open the Craig branch in 2005. Yampa Valley Bank started with a branch in Steamboat Springs in 2000.
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"We started from scratch," Fleming said of the bank's beginnings. "The ownership is in the valley… Decisions are made here, not somewhere in another part of the state or some other state."
The bank also embodies a strong community service ethic, supporting and sponsoring local events such as the Bear River Young Life Car Show, and encouraging employees to get involved.
But what truly sticks in customers' minds are the moment of personal interaction, like asking how their kid's baseball game went or how a sick family member is faring.
"I think it boils down to trying to hire good people who enjoy their job, and then when you take care of the customer, you end up with a lot of loyal customers," Fleming said.