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A young boy runs through the showroom at Victory Motors. Brian Kitzman, Victory sales manager, said local interest in new cars has increased since the federal government offered large loans to American auto manufacturers

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Scott Cook's sales are down at Cook Chevrolet, but he's glad to be living in the Yampa Valley. The biggest problem in Moffat County, Cook surmised, is consumer confidence, which he said is hurt by media reports that sensationalize potential issues.

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