68% of every dollar spent locally stays local.
Just 2% of small businesses are franchises.
You receive better service from people you know and who you.
When you shop with local merchants more of your money stays close to home — supporting the parks, libraries, schools and other things that make this community great.
Shopping locally can help restore the economy.
$200 spent locally could have close to $500 in impact on the community.
Non-profit organizations receive an average of 250% more support from small business owners than from large businesses.
Sources: Institute for Local Self-Reliance, The Local Multiplier Effect, Sustainable Connections, ThinkShopBuyLocal..., ShopLocallly.com.
1. Local character & prosperity
In an increasingly homogenized world, communities that preserve their one-of-a-kind businesses and distinctive character have economic advantage.
2. Community Well-Being
Locally owned businesses build strong communities by sustaining vibrant town centers, linking neighbors in a web of economic and social relationships, and contributing to local causes.
3. Local Decision-Making
Local ownership ensures that important decisions are made locally by people who live in the community and who will feel the impacts of those decisions.
4. Keeping Dollars in the Local Economy
Compared to chain stores, locally owned businesses recycle a much larger share of their revenue back into the local economy — enriching the whole community.
5. Jobs & Wages
Locally owned businesses create more jobs locally and in some sectors provide better wages and benefits than chains do.
Entrepreneurship fuels America’s economic innovation and prosperity, and serves as a key means for families to move out of low-wage jobs and into the middle class.
7. Public Benefits & Costs
Local stores in town centers require comparatively little infrastructure and make more efficient use of public services relative to big box stores and strip mall shopping.
8. Environmental sustainability
Local stores help sustain vibrant, compact, walkable town centers — which in turn are essential to reducing sprawl, automobile use, habitat loss, and air and water pollution.
A marketplace of small businesses is the best way to ensure innovation and low prices over the long-term.
10. Product Diversity
A multitude of small businesses, each selecting products based not on a national sales plan but on their own interests and the needs of their local customers, guarantees a much broader range of product choices.
The "Top 10 list" comes from the Institute for Local Self-Reliance, a national nonprofit organization working to strengthen independent businesses and local economies, and is reprinted here with permission.