The Steamboat Springs Professional Rodeo Series is a 10-week production, but the revolving cast of characters guarantees a different show each week.
"It doesn't matter if you've already been to a rodeo in Steamboat, or somewhere else, this is going to be a different show. It's a different show every week, " said John Shipley, president of the Steamboat Springs Professional Rodeo Series Board of Directors.
The rodeo follows the same format each week, but because the cowboys, contract acts and livestock change, the show is always fresh and new.
While the script may change, rodeo is a tradition in Northwestern Colorado that stretches generations.
Rodeos in Steamboat Springs, Hayden and Moffat County preserve our Western lifestyle and entertain thousands of tourists each year.
In the summer, rodeo can be found in Steamboat Springs at the Brent Romick Rodeo Arena every Friday and Saturday night from June 23 through the middle of August.
The members of the Professional Rodeo Cowboys Association selected the Steamboat series as the Best Small Outdoor Rodeo of the year in 2002.
But the local rodeo series didn't settle with that honor.
Last year, the Board of Directors revamped the series, opting to bring in a variety of stock contractors instead of relying on just one.
The move paid off as the Mountain States Circuit rewarded Steamboat by naming it the "Most Improved Rodeo Series" in the circuit.
This year, the series will bring bull riding, tie-down roping, steer wrestling, team roping, bareback and saddle bronc to downtown Steamboat Springs each week.
There will be two additional performances July 3 and July 4 as Steamboat celebrates the Fourth of July holiday.
The Fourth of July show will be bumped to 7 p.m. to accommodate fireworks. All other shows are at 7:30 p.m.
But professional rodeo is not the only game in town.
There is also an established series of ranch rodeos that stretch from Walden to Toponas during the summer months. Steamboat is going to host an event at the Romick rodeo arena at 5 p.m. July 2.